Ghanaian rapper and singer, Desmond Kwesi Blackmore, popularly known as D-Black, has explained why Nigerian artists are more successful and lucrative than their Ghanaian counterparts.

He said Nigerian artists are business-driven whereas their Ghanaian counterparts make music just for the love of the art.

Speaking in a recent episode of The Afrobeats Podcast, D-Black said: Why Nigerian records are flying higher than the Ghanaian ones is because Ghanaian artists dont really care about the money. They dont care about the business. Its just the love of art which overpowered everything. Theres really no business behind it.

BET nomination, all the accolades, I made no money. But as soon as I switched to commercial mood; Afrobeats, I bought my Ferrari and Range rover. I was everywhere.

Artists and creatives need to understand that music alone is not enough. You need to get up and grind. You need to take advantage of social media to promote your craft. (The Nation)