The creative industry is globally a two trillion-dollar economy and Osun state is tapping into the sector to create community prosperity and productive engagement for our youths.

Governor Adeleke made the assertion after the massively attended concert organised by his son, B-Red and other music stars last night at Osogbo.

“The creative sector is a gold mine. It is an area I know holds huge potential for our youth and that is why I personally attended the free concert. I choose to boost the entertainment sector using my family brand which is very big in the Nigerian and global music industry.

“Osun is destined to be the hub of global entertainment. We have all the big stars and the network. An annual concert in Osun will boost local commerce and provide upward movement for local artistes.

“I expect the organisers to build on the successes recorded today. By 2027, a similar concert in expanded format should be held. Osun should become the rallying point of the creative industry, not only in Osun state but across Nigeria”, the governor posited.

Commenting on the maiden event, the chief organiser and son of the Governor, Adebayo Adeleke (B-Red) expressed happiness that despite the initial rain, the concert was held with massive attendance of music enthusiasts across the state.

“I thank God, my father, the governor, the government of Osun state and all partners for the successful outing. We plan to make it an annual event to feature leading musicians and artists from far and near.

“Personally, my goal is to provide a platform for upcoming artistes to be mentored and to be afforded the opportunity to be seen. Our concert is designed to build careers and make a success out of many aspiring youth”, B-Red noted.

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