Posted by Amechi Obiakpu | 16 June 2017 | 1,195 times
The 2017 edition of National Marketing Stakeholders Summit and Brands & Advertising Excellence Awards is expected to be chaired by a renowned marketing professional and marketing partner of Market Space Mr. George Thorpe. Also expected as guest speaker at the Summit is the former Managing Director of Guinness in Cameroun and Founder/CEO, Advantage Consult, Mr. Ekwunife Okoli, while the Chairman of Loeries Award Company, Mr. Andrew Human will be the keynote speaker.
The programme, according to the organisers is a two-in-one industry initiative designed and aimed at promoting the brand idea while expanding the frontiers of marketing and advertising knowledge.
The theme for this year’s edition of the marketing summit is “Brand Marketing and Marketing Management in a Recovering but Restructured Nigerian Economy: Challenges and Implications for Marketing Services Providers”.
A statement by the publisher/Editor-in-Chief of MARKETING EDGE, organisers of the event, Mr. John Ajayi, said this year’s summit theme was carefully selected because of the objective reality in the nation’s micro and macro-economic spheres, adding that as a key industry operator, “we are poised to lead conversation on contemporary industry issues.”
“We adopt the theme for this year’s stakeholders’ confab because we are not unmindful of the changing mood of the nation both at the micro and macro-economic levels.”
Continuing, Ajayi said “the current efforts by President Muhammadu Buhari administration should be applauded and supported, hence “the reason why MARKETING EDGE is beaming national searchlight on government’s efforts at recovering the economy hitherto on the tenterhooks and project as well as navigate way forward for those involved in the business of brand management and the management of brand business.”
The event will hold at the prestigious Federal Palace Hotel, Victoria Island, Lagos.
It is expected to attract eminent and accomplished marketing professionals as discussants which includes Marketing Director, Coca-Cola Nigeria, Mrs. Patricia Jemibewon (Lead Discussant) and Head of Corporate Communications, First Bank of Nigeria, Mrs. Folake Ani-Mumuney.
Other cerebral panel members are, Managing Director of Media Fuse Aegis Dentsu, Mr. Emeka Okeke, Managing Director of DDB Lagos, Mr. Ikechi Odigbo.
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