Fidelity bank banner Bayelsa State banner
Court upholds the world’s toughest law on cigarette promotion

By Transport & Business Express on 15/08/2012

Share on facebook Yahoo mail icon Gmail icon Share on Google+

Views: 3,434


What is acknowledged to be the world’s toughest law on cigarette promotion has been upheld by Australia’s highest court despite protests from tobacco giants such as British American Tobacco, Philip Morris International, Imperial Tobacco and Japan Tobacco International.

Consequently, starting from December this year, tobacco companies operating in Australia will no longer be able to display their distinctive colours, brand designs and logos on cigarette packs. “The packs will instead come in a uniformly drab shade of olive and feature graphic health warnings and images of cancer-riddled mouths, blinded eyeballs and sickly children. The government hopes the new packs will make smoking as unglamorous as possible,” said an Associated Press report reproduced by Yahoo!

Reacting to the August 15 High Court judgement, Australia’s Attorney General Nicola Roxon and Health Minister Tanya Plibersek said in a joint statement: “This is a victory for all those families who have lost someone to a tobacco-related illness. For anyone who has ever lost someone, this is for you. No longer when a smoker pulls out a packet of cigarettes will that packet be a mobile billboard.”

These photos accompanying this story, show illustrations obtained by the international news agency Reuters of some of the proposed models of cigarettes packs following the court ruling upholding the world’s toughest anti-cigarette marketing laws. The suit is regarded as a major test case for global tobacco companies in their fight against restrictions on the sale of their products.

The verdict may well set off a rash of similar suits across the world.

The judgement has however been faulted by tobacco giants British American Tobacco, Philip Morris International, Imperial Tobacco and Japan Tobacco International. They argued that the value of their trademarks will be destroyed under new rules that will strip all logos from cigarette packs.

“The companies are worried that the law will set a global precedent that could slash billions of dollars from the values of their brands. They challenged the new rules on the grounds that they violate intellectual property rights and devalue their trademarks,” Associated Press reported.

“The cigarette makers argued that the government would unfairly benefit from the law by using cigarette packs as a platform to promote its own message, without compensating the tobacco companies,” the report added.

British American Tobacco spokesman Scott McIntyre said the company was disappointed in the court’s decision, but would comply with the law.

“Although the (law) passed the constitutional test, it’s still a bad law that will only benefit organised crime groups which sell illegal tobacco on our streets,” McIntyre said in a statement. “... The illegal cigarette black market will grow further when all packs look the same and are easier to copy.”

But celebrating the court verdict, Jonathan Liberman, director of the McCabe Center for Law and Cancer, told reporters outside the court that the ruling would inspire other countries to take the same measures against tobacco companies.

“It shows to everybody that the only way to deal with tobacco industry’s claims, saber rattling and legal threats is to stare them down in court,” he said.

“It’s a fantastic decision for public health in Australia,” he added.

*Photo, courtesy Reuters, shows a combination of proposed models of cigarettes packs in view of the court judgement.

Source TBE

Posted 15/08/2012 12:31:12 PM

 

Share on facebook Yahoo mail icon Gmail icon Share on Google+


 

CLASSIFIED ADS

 

You may also like...
Amnesty accuses Nigerian Army of killing at least...

THE REAL STORY OF IGBOS AND YORUBAS •A...

Kano Govt. demands apology from Kwankwasiyya over comments...

HURIWA rubbishes DSS’ claim on herdsmen’s killings, advocates...

Justice Minister washes hands off Innoson’s arrest by...

Buhari approves executive management for River Basin Development...

Disease deadlier than Ebola imminent, says prophet

Demolition: Anambra community bans Anglican Church from disputed...

Soteria Cardiac Platform launched in Nigeria

Court to hear Peace Corps suit against Police...

Polytechnic lecturers threaten indefinite strike from Feb. 25...

Governor Ikpeazu’s letter to the 30 churches, By...

 

Latest News Ambode’s fate hangs in the balance as party insists on primary Osun Guber: PDP beats Aregbesola in Ijeshaland Missing General: Army recovers bus door Ban of Ohanaeze causes stir APC, PDP devise new method on vote-buying Activities pick up in Delta State IDP Camp; Asaba Camp records first birth Nigeria Air fiasco: Foreign investors, international community won’t take Nigeria serious again — Peter Obi Lagos sues for peace over hijab controversy Gombe, Taraba, no-go-areas for APC, others — Darius Ishaku warns Pirates kidnap 12 crew members from Port Harcourt-bound foreign vessel APC to use Akwa Ibom to launch party to South-South — Presidential aide Kwankwaso picks son in-law, Abba Yusuf, for Kano governorship ticket

 

Most Read NUDE PHOTO OF OMOTOLA JALADE-EKEINDE surfaces online (395,985 views) Nigerian female sex addict opens up, says ‘I like it with both men and women’ (376,531 views) Shameless Genevieve Nnaji exposes breasts in public (308,232 views) Finally named: The full list of friends of Nigerian female sex addict who prowled Facebook (250,454 views) OLUMBA OLUMBA OBU (the one who called himself God) IS DEAD (232,126 views) Igbo scholar disgraces Femi Fani-Kayode •Demolishes claims on Igbo/Yoruba history with facts and figures (221,563 views) Breaking News: POPULAR REVEREND CONVERTS TO ISLAM in Kaduna (Nigeria) (199,910 views) OBJ’s son reported dead in Lagos plane crash •Names of more victims emerge (181,522 views) My wasted years in Olumba Olumba Obu’s Evil Brotherhood (165,595 views) THE FINAL DISGRACE: Igbo scholar unleashes more facts about Igbo/Yoruba history, finishes off Femi Fani-Kayode with second article (163,311 views) Lagos plane crash: Journalist releases victims’ names (158,068 views) Gunmen kill ASP, 2 other police officers in vain bid to kidnap Rivers PDP chieftain (146,834 views)

 

Categories Advertorials (3) African Press Organisation (81) Art & Literature (63) Business & Economy (3,622) Business Verdict (52) Columnists (933) Complaints & Requests (94) Enterprise & Opportunities (207) Entertainment (547) Features (652) Global Business Monitor (301) International (2,426) Interview (165) Live Commentary (28) Love Matters (144) News (39,068) Opinion (1,110) Pidgin (11) Politics (6,704) Religion (872) Sports (1,701) Stock Watch (34) AMA & Al Jazeera Global Update

 

CBN banner

Firstmobile banner

 

 

NEWS EXPRESS TV

I am Imo State's New Governor -- Okorocha's son-in-law Uche Nwosu...

 

APO Group Partner

 

 

CLASSIFIED ADS

GOCOP Accredited Member

GOCOP Accredited member

 

 

Africa Media Agency and Al Jazeera

Advertisement